Lately, I have been talking to a number of nonprofits that are struggling with limited resources and even more daunting, limited volunteers.  It seems no matter where you go there is someone somewhere asking for more donations, more time, more, more, more…. and is there an answer?

Last night I was visiting with a couple who attended a public input session for a local nonprofit.  They both serve on the Board for the nonprofit that is wanting to preserve the historic Community Hall in Eureka while promoting live theater.  It is a GREAT cause but as usual, when a public meeting is held, there was limited involvement from the general community.

Why? This continues to be a plaguing question for the communities and nonprofits we work with and though we would love to have that shining brilliant answer it is somewhat a complex situation.  However, at the very heart of it, we come back to Community Apathy… it is strong and it is apparently winning.

There are many different factors on why Community Apathy is occurring in rural communities across the US.   For us, what we observe, is there is just too much going on.  In the world where there is constant and instant entertainment are we just to overwhelmed as a society to be a community?

One of my overarching life goals on my vision board is to take more time to just be me and to truly connect with people through authentic moments unrelated to technology.   I am as guilty as anyone of replacing reality with a serious cell phone junky habit.  My constant demand on false connections through social media channels was overtaking my evenings where I should have been out enjoying time with friends, family and dare I say community!  No MORE!

Maybe if we all spent less time chasing the instant return and more time investing in long-lasting connections; and spending less time on Facebook or in front of Netflex, and more time in volunteering and participating in our community, we would find there is truly “more”.  And that “more” is a lot more gratifying.